Payment Analytics
Unlock key insights to grow your business
Payments Intelligence helps you optimize payments, boost sales, and reduce costs. Discover patterns, fix issues, and enhance customer experience to drive growth.
You can access analytics on Cashfree dashboard from here
Payment Analytics
Payment Analytics reveals buying patterns and key customer segments.
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Customer Journey Insights
Track repeat and new customers’ buying behavior to improve targeting. -
Identify High-Value Customers
Find loyal buyers and potential repeat customers to boost engagement.
Success Rate Analytics
Success Rate shows the percentage of successful transactions. Tracking SR helps you spot payment issues and create a smoother checkout.
Transaction Analytics
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Monitor Success Rates by Payment Method
See which payment methods work best (e.g., UPI, card) and identify issues. -
Detailed Gateway & Method Insights
Check SR by each gateway to understand and optimize your payment options.
Volume Analytics
Volume Analytics shows how much each payment method contributes to total sales.
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View Payment Volume Across Methods
Understand which payment types your customers prefer (e.g., UPI or wallet). -
Customer Payment Preferences
Use these insights to adjust payment options based on customer trends.
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