India’s favourite payment method just got better

Faster, safer, and more seamless UPI payments in your application environment

  • < 5 seconds to complete checkout
  • Completely native, in-app experience
  • 10%+ higher success rates

Designed to turn buyer impulse into successful payments


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Faster checkout = Higher conversions

Checkout in <5 seconds in just one step and without redirections to third-party applications
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Reduced dropouts with a native UPI payment flow

Your customer never leaves your application with a single-step, in-app checkout experience
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Complete visibility and data of customer journeys

Track your customer’s interactions with your applications without losing them to redirections
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A failure-free customer experience

Stop losing customers to pending and failed payments with 10% higher success rates

Perfect for businesses obsessed with customer experience

Cab aggregators or transportation services
Reduce the transaction friction and make it easier for customers to book and ride seamlessly with a payment experience that’s as fast and convenient as your brand
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E-commerce
Don’t let your customer reconsider - use offers with direct embedded UPI payments to increase conversions and drive customer delight and retention
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Food Delivery
Don’t let the munchies be derailed by payment failures! Allow your users to get those burgers, biryanis, or bhaturas at the speed of light
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Quick Commerce
Offer your users an end-to-end experience that is as fast and as powerful as your riders and services
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Frequently Asked Questions
Flash UPI is a mobile SDK built by Cashfree Payments. It is designed to help businesses operating mobile applications to enable ‘in-app’ UPI payments - in other words, to make UPI payments within the business application itself, without needing to interact with a third-party UPI application. It works in accordance with NPCI’s OC 154 Circular, and has been built in partnership with Axis Bank. Cashfree Payments is working directly with Axis to process UPI payments, and by installing the Flash UPI SDK on your mobile application, you will be able to offer your customers a truly in-app payments experience.

Currently, UPI payments can be collected in 3 distinct flows - Collect, Intent, and via QR code. In each of them, a UPI application is the environment in which the payment is validated and initiated. Flash UPI enables the payment to happen in the business application itself, cutting out multiple steps that make checkout slower and less convenient, which increases cart abandonment. It also increases the success rate by 10%. For more details on Flash UPI, you can read our blog here.

Flash UPI is completely secure and is in accordance with NPCI’s OC 154 Circular. Essentially, Axis/ICICI Bank’s UPI processing capabilities are being brought directly to business mobile applications with Cashfree Payments’ expertise in building payments solutions. Mobile application customers will have to undergo a one-time registration process. Subsequent transactions will be enabled via the bank and Cashfree Payments only. At all points, end customer payment information will be stored securely and safely, consistent with the highest security standards and with the same security applicable to normal UPI transactions.
The absence of the redirection to a UPI app and the direct integration to Axis/ICICI bank means that one layer - and one potential source of failure - is removed. Additionally, a shorter and faster process reduces the probability of other failure reasons, including poor internet connectivity, server downtimes, and user cancellations.

Have more questions?

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